Global Styles

Colors

The MarTech theme makes use of the Georgetown color guide. Among the various color options on the site for blocks and patterns you’ll find the following shades:

• Georgetown Blue
  • C:100 M:68 Y:0 K:54
  • R:4 G:30 B:66
  • Hex: #041E42
• Pantone 293 (dark blue, lighter than Georgetown Blue)
  • C:100 M:69 Y:0 K:4
  • R:0 G:61 B:165
  • Hex: #003DA5
• Pantone 306 (cyan)
  • C:75 M:0 Y:5 K:0
  • R:0 G:181 B:226
  • Hex: #00B5E2
• Cool Gray 4 (tint)
  • C:0 M:0 Y:0 K:0.06
  • R:240 G:240 B:240
  • Hex: #F0F0F0
• Pantone 306 (tint) (light cyan)
  • C:0.21 M:0.05 Y:0 K:0.04
  • R:193 G:232 B:245
  • Hex: #C1E8F5
    

Fonts

The MarTech theme follows the Georgetown typography guide and uses Adobe Caslon and Futura as its fonts. Caslon (serif) can be found in higher level headings (e.g. page titles) and Futura (sans-serif) can be found in lower level headings and content (e.g. default paragraph text).